Twitter for Business Course

Social Media TrainingTwitter for Business

by Certstaffix® Training

Length: 1 day(s)      Public Class Price: $450/person (USD)      Group Onsite Price: Request Quote      Course Category: Social Media Marketing


Social Media Training
Who should you follow? How many people should you follow? How often should you tweet? Most people don’t get Twitter. This Twitter training for business course shows you how to become someone who does. Set to prove that 140 characters or less and a hashtag can dramatically grow your brand and your business, it takes you step by step into the Twitterverse and shows you how to tweet your way to the top of your industry.
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  Public Corporate Classes - Live Online: Our Location or Yours How It Works

Certstaffix® Training public classes are instructor-led, live online training you attend in a local computer lab or from your home/office. Our live online instructors teach you from a remote location while being able to interact with students as in a traditional classroom setting.

  • A real, live instructor teaching you from another location
  • Hands-on learning with the software you are being taught
  • Interaction with all students in the class at other locations
  • Easy assistance from the instructor

Click a class date below to register & view location/attendance options. You must register at least 15 days before class.

 Register ➥   April 1, 2020     
 Register ➥   May 11, 2020     
 Register ➥   June 26, 2020     

  Group Classes for Organizations - Onsite at Your Office How It Works

Have a group of employees needing the same training? Onsite training at your office is a great solution.  

  • An expert Instructor will come to your office
  • Course can be customized to your training needs
  • Course is scheduled based on dates you provide (Subject to instructor availability)
  • We usually require about 4 weeks lead time to arrange a training session

  Detailed Course Topics

Course Description: Print It | Download PDF | Email It

Course Topics

Why Twitter? 1
Connecting With Others 2
Twitter Facts 3
Is Twitter for You? 5
Social Impact 7
Conclusion 10


The ABCs of Twitter 13
Twitter Lingo 13
Conclusion 21


Getting Started with Twitter 23
Creating Your Twitter Account 23
Tweeting With the Other Birds 29
Types of Tweets 30
Protected Tweets 32
Why Only 140 Characters? 32
What Should I Say? 33
What Not to Say on Twitter 37
Your First Tweet 40
Conclusion 40


Customizing Your Twitter Profile to Attract Followers 41
Your Twitter Profile Picture 41
Image Banners 44
Your Twitter Bio 45
Advanced Profile Configuration 48
The @ Connect Tab 63
Conclusion 65


Following and Followers-the Foundation of Your Twitter Strategy 67
The Art of Following 67
Twitter Styles 68
Finding the Right People to Follow 70
Building Your Followers 74
Conclusion 75


Aligning Your Twitter Strategy with Your Business 77
Twitter Strategies 77
Create a Twitter plan for Marketing, Sales, Support, and Reputation Management 79
Choose the Audience You Want to Reach 83
Speak Your Audience's Language, Whether It's Tech Talk, Marketing Talk, or Sales Talk 84
Track Your Twitter Activity and Measure Engagement 85
Track Your Lead-Generation Efforts 85
Monitor Your Reputation 86
Assign Duties to the Appropriate Departments 87
Twitter-Promoted Services 87
Conclusion 91


Advanced Twitter 93
Twitter Lists 93
Creating Viral Tweets 99
Lead Generation 102
Building Your Brand or Business 104
"Advertising" on Twitter Promoted Products 105
Contests 109
Conclusion 116


Twitter Tools 117
TweetDeck 117
HootSuite 124
HootSuite Analytics 132
SocialBro 137
Twopcharts 142
Tweetbot 143
Instagram l46
Buffer 146
TweetChat 147
Twitpic 148
CoTweet 148
Refollow 149
Twylah 150
Conclusion 151


Twitter Success Stories 153
Susan RoAne @SusanRoane 154
Mark Ginnebaugh @MarkGinnebaugh 164
Carrie Wilkerson @CarrieWilkerson and @Barefoot_Exec 167
Eric Jan van Putten @ericjanvputten 179
Michelle Bucher @M_Bucher 184
Conclusion 194


Power Twitter Users 195
@ChrisBrogan 195
@JeremiahOwyang 196
@CharleneLi 196
@BrianSolis 196
@Guy Kawasaki 197
@GaryVee 197
@PeterShankman 197
@APlusK 198
@LadyGaga 198
Build Your Own Power Twitter List 198


What's Next? 199
Course Description: Print It | Download PDF | Email It

Public Class Format

Certstaffix® Training public classes are instructor-led live online training you attend either from your home/work location or in one of our computer labs. Our live online instructors teach you from a remote location while being able to interact with you like in a traditional classroom.


Quality Instructors

Our instructors have many years of experience teaching adult learners in person and online.

Complete Lab Environment

Access to software required is provided in a lab environment during class.

Hands-on Learning

Most classes are not all lecture - you can learn by actually doing.


Small Classes

You get more attention from the instructor and classes flow more smoothly.

Post-Class Lab Access*

Access practice lab environment for 180 days after most classes*.


Low Cancellation Rate

Most classes run as scheduled.



*These courses do not have post-class lab environment access: Adobe, Salesforce, QuickBooks Online Edition, Google, HTML, WordPress, ITIL, Six Sigma, CompTIA, Project Management, SEO, Social Media.


Group Training

Have a group of several students needing the same training? Then onsite training is a perfect option for you. We'll come onsite to your office so you don't have to travel. You'll be able to fully customize a course to your needs. Lastly, you can save per student versus our public classes.

How Onsite Training Works

  • An expert Instructor will come to your office and personally train the students
  • Course can be fully customized to your training needs
  • Each student receives a Course Manual with Practice Files (Materials provided before the class date)
  • If a course has a hands‐on lab, we provide access to the configured course software and files.
    (Requires a high‐speed internet connection and certain open ports on your firewall. You can perform a Connection Assessment Test here)
  • Course is scheduled based on dates you provide (Subject to instructor availability)
  • We usually require about 4 weeks lead time to arrange a training session
  • Training is completed in a convenient session(s) of your choosing
  • Two 15 minute breaks and one hour long break for lunch daily

Request a Free Quote

Twitter for Business Class Reviews

Here are a sample of Social Media Marketing class reviews from past students that have attended our Social Media Marketing training courses.



Who should you follow? How many people should you follow? How often should you tweet? Most people don’t get Twitter. This Twitter training for business course shows you how to become someone who does. Set to prove that 140 characters or less and a hashtag can dramatically grow your brand and your business, it takes you step by step into the Twitterverse and shows you how to tweet your way to the top of your industry.


Certstaffix® Class Reviews

Student Average:
4.75 out of 5 from 66 students

4.64 out of 5

Very pleased with the professionalism before and throughout the course.


- attended our Social Media for Business class

4.86 out of 5

Very knowledgeable and answered all questions


- attended our Social Media for Business class

4.69 out of 5

very interesting. but a long day. Maybe more breaks, maybe 2 half days.


- attended our Instagram For Business class

4.89 out of 5

This course definitely taught me what I needed to know from taking it!


- attended our Facebook Advertising class

4.39 out of 5

Sonya is an exceptional instructor. Online courses are tricky but she has very good pacing, energy and excellent examples so engagement was high. The nature of this course (intro to everything) makes it tricky to cover all of the bases well and doesn't allow for individual work to solidify the learning. However, Sonya did very well taking all of this into account. She drew out examples from us and used that to illustrate some of the concepts, which would make it more meaningful to the students.


- attended our Social Media for Business class

4.70 out of 5

Sonja was great. She is very well informed and very knowledgeable.


- attended our Social Media for Business class

5.00 out of 5

Sonja was GREAT!!! Thank you for her expertise. I learned so much, would definitely recommend to others!


- attended our Social Media for Business class

5.00 out of 5

Sonja was an excellent instructor. I had a great experience and would take a course with her as the trainer again.


- attended our Social Media for Business class

4.77 out of 5

Sonja was a great instructor! She knows her way around social media. Loved that she showed so many site and made suggestions. However, I am new to social media. Getting use to the lingo. Example: what is a G O? I would suggest having a "BASIC new to social media" course as that would have benefited me on a higher scale. Feel a little overwhelmed. Step by step processes would be helpful. Still a great course. Wish I had taken a beginner course then this course.


- attended our Social Media for Business class

4.57 out of 5

Really enjoyed Sonja's class. She was very helpful in answering questions and providing specific feedback.


- attended our Social Media for Business class

4.96 out of 5

Our instructor Sonja was extremely knowledgeable on the information and I felt very at ease throughout the entire class. She explained things in a way that made them easy to understand and also make great use of the time. I feel like I have gotten a lot out of this class and can't wait to apply what I have learned.


- attended our Social Media for Business class

4.83 out of 5

Our instructor Sonja was excellent; she allowed time for questions as we went along and explained areas that needed extra explanation.


- attended our Social Media for Business class

5.00 out of 5

My instructor was very clear and knowledgeable on the coursework. He also set ver clear goals and was able to adapt the lessons to our individual industries very effectively


- attended our Facebook Advertising class

4.33 out of 5

Instructor was fantastic! Clean and easy access via GoToMeeting. This really was a good use of time today, thanks!


- attended our Instagram For Business class

5.00 out of 5

I would like to learn more about what classes Certstaff offers with Word Press and Web Page design.


- attended our Social Media for Business class

5.00 out of 5

I thoroughly enjoyed my time in the Certstaff class! I didn't have high hopes for this class, and was completely blown away. Our instructor, Sonja Williams was fantastic. She was easy to hear, understand, and taught at a great pace! She answered everyone's questions in great detail, and I would highly recommend her!


- attended our Social Media for Business class

4.83 out of 5

I really enjoyed the course and the perspective of the instructor on social media. Very easy to follow and I can take this information and use it within my organization.


- attended our Social Media for Business class

4.61 out of 5

I learned alot from this course today and am excited to take what i learned and apply it to the business I currently work for


- attended our Instagram For Business class

4.17 out of 5

I appreciate the instructor's willingness to allow questions throughout any part of the class, but it came to a point where I was extremely distracted and frustrated with the number of interruptions that took place due to questions. Perhaps designating specific Q&A portions or advising attendees to type their questions into the chat would be more conducive to a better learning experience for everyone. Also, encouraging everyone to keep themselves muted unless speaking would be much appreciated.


- attended our Facebook Advertising class

4.89 out of 5

Great course. The instructor took the time to tailor it to specific students' needs. I liked the activities where she asked us what we plan to do or change. I would suggest more interaction like this and a little less lecture. Overall, excellent though.


- attended our LinkedIn For Business class

4.72 out of 5


- attended our Social Media for Business class

4.87 out of 5


- attended our YouTube For Business class

4.67 out of 5


- attended our Twitter For Business class

5.00 out of 5


- attended our Social Media for Business class

4.44 out of 5


- attended our Social Media for Business class

4.93 out of 5


- attended our Social Media for Business class

4.78 out of 5


- attended our Social Media for Business class

5.00 out of 5


- attended our Social Media for Business class

4.13 out of 5


- attended our Social Media for Business class

5.00 out of 5


- attended our Social Media for Business class

4.70 out of 5


- attended our Social Media for Business class

4.39 out of 5


- attended our Social Media for Business class

4.17 out of 5


- attended our Social Media for Business class

5.00 out of 5


- attended our Social Media for Business class

5.00 out of 5


- attended our Facebook Advertising class

4.72 out of 5


- attended our Facebook Advertising class

4.67 out of 5


- attended our LinkedIn For Business class

4.43 out of 5


- attended our LinkedIn For Business class

4.89 out of 5


- attended our Instagram For Business class

5.00 out of 5


- attended our Instagram For Business class

4.88 out of 5


- attended our Instagram For Business class

4.78 out of 5


- attended our Instagram For Business class

4.78 out of 5


- attended our Instagram For Business class

4.70 out of 5


- attended our Instagram For Business class

5.00 out of 5


- attended our Facebook Advertising class

4.87 out of 5


- attended our Facebook Advertising class

4.91 out of 5


- attended our Facebook Advertising class

4.83 out of 5


- attended our Facebook Advertising class

4.82 out of 5


- attended our Twitter For Business class

4.66 out of 5


- attended our Twitter For Business class

4.78 out of 5


- attended our Twitter For Business class

4.67 out of 5


- attended our Social Media for Business class

4.95 out of 5


- attended our LinkedIn For Business class

4.82 out of 5


- attended our Social Media for Business class

4.93 out of 5


- attended our Facebook Advertising class

4.52 out of 5


- attended our Facebook Advertising class

4.00 out of 5


- attended our Social Media for Business class

4.71 out of 5


- attended our Social Media for Business class

4.94 out of 5


- attended our Social Media for Business class

5.00 out of 5


- attended our Social Media for Business class

5.00 out of 5


- attended our Social Media for Business class

5.00 out of 5


- attended our Social Media for Business class

4.35 out of 5


- attended our Social Media for Business class

4.86 out of 5


- attended our Social Media for Business class

4.29 out of 5


- attended our Social Media for Business class

4.59 out of 5


- attended our Social Media for Business class



Please contact us if we do not yet have any reviews or you would like more.


View all Social Media Marketing training reviews

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